WMU event charges more for non-Black-owned businesses

  • For its annual student fair, Western Michigan University will charge a lower fee for black-owned businesses, nonprofits, and campus-affiliated organizations.
  • The university also recently announced a new batch of programs and committees to address racial injustice.

Western Michigan University offered discounts to black-owned businesses and organizations for its annual student festival.

WMU’s Bronco Bash — which “introduces students and the local community to a wide array of clubs, organizations, fraternities, sororities, sports, local businesses, and WMU offices” — advertised that it would grant lower registration fees to black-owned businesses and organizations. Instead of taking place in the center of campus, the event will occur virtually.

"With these resources, we will continue our work in the spirit of Dr. King’s final address..."   

WMU affiliate programs and departments had to pay $10 more than “black-owned” programs and departments. Similarly, black-owned non-affiliate businesses were granted a $20 discount from other businesses. 

It is unclear how the university is defining the term “black-owned.” Campus Reform has asked the university for clarification.

[RELATED: UNC grad students call for administrators’ salaries to be 'redistributed']

On Sept. 23, Western Michigan University published a press release discussing the ways in which it is forwarding “racial justice.”

Through its new “Mountaintop Initiatives” program, the university is investing $2 million “to advance the University's charge toward racial justice.” 

"With these resources, we will continue our work in the spirit of Dr. King’s final address. I will be seeking proposals from the entire community, especially the RJAC, for investments and initiatives that advance racial justice at WMU," said WMU President Edward Montgomery. "This initial investment will fund efforts that will move us toward a campus rich in human diversity, strong in our desire to dismantle unjust and inequitable systems and united in an effort to demonstrate that hate and racism have no place among us."

Similarly, the university launched a “Racial Justice Advisory Committee,” which will “identify issues of systemic racism and racial inequities at WMU and recommend actions the WMU community can take to create a culture of change.” Vice President of Diversity and Inclusion Candy McCorkle will lead the initiative.

[RELATED: OHSU employees demand MORE after newly announced race-related actions]

WMU will also subject its police force to implicit bias training, introduce “workshops on power privilege and identity,” and create diversity training modules for students and staff.






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Ben Zeisloft
Benjamin Zeisloft | Pennsylvania Senior Campus Correspondent

Benjamin Zeisloft is a Pennsylvania Senior Campus Correspondent, reporting on liberal bias and abuse for Campus Reform. He is studying Finance and Marketing at the Wharton School of the University of Pennsylvania. Benjamin also writes for The UPenn Statesman and the Wharton International Business Review.

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